Tuesday, 13 December 2011

The Blair Witch Project

Cost: from £500,000-£750,000
Gross: $248,639,099
Production: Filming began in 1998 and lasted 8 days,
Marketing: Artisan spent around $25 million,  Internet campaign to make the story of the film seem real.
Distribution: first widely released film marketed on the internet.
Exhibition: Released 1999 after months of publicity, positively received by critics.


 

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